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Marketing and Advertising Services for Don't Mess With Texas , Adopt-A-Highway Texas Campaigns, and Community Landscape and Beautification Award Program

ID: 601440000045640 • State: Texas
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Description

Services to provide marketing and advertising of TxDOT's Don't Mess with Texas and Adopt-A-Highway Texas campaigns, and Community Landscape and Beautification Award Program and to assist TxDOT in the development, education, and public awareness of these campaigns

NOTE: ALLINFORMATION OR CHANGES RELATED TO THIS SOLICITATION WILL BE POSTED ON THISWEBSITE. RESPONDENTS SHOULD MONITOR THIS WEBSITE FOR ANY ADDENDUMS, ADDITIONALDOCUMENTS, QUESTIONS AND ANSWERS, OR CHANGES. THE OPENING DATE SPECIFIED ONTHIS POSTING IS THE DUE DATE FOR SUBMITTAL OF RESPONSES. RESPONSE SUBMITTALSWILL NOT BE ACCEPTED AFTER THE OPENING DATE AND TIME.


Background
The Texas Department of Transportation (TxDOT) is seeking marketing and advertising services to promote its Don’t Mess with Texas® and Adopt-A-Highway Texas campaigns, along with the Community Landscape and Beautification Award Program.
The goal of this contract is to assist TxDOT in developing public awareness and education regarding these initiatives.

Work Details
The contractor will provide comprehensive marketing and advertising services, which include but are not limited to:
- strategic planning
- creative development
- media buying
- public relations
- community engagement activities
- educational outreach efforts related to the Don’t Mess with Texas® campaign, the Adopt-A-Highway Texas program, and the Community Landscape and Beautification Award Program.

Period of Performance
The contract will be performed over a specified period as outlined in the solicitation documents.

Place of Performance
Services will be performed primarily within the state of Texas as required by TxDOT for its campaigns.
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Overview

Agency
Texas Department of Transportation Logo Texas Department of Transportation [TX]
Opportunity ID
601440000045640
Version
1
Response Deadline
March 17, 2025 Past Due
Date Posted
Feb. 11, 2025
Est. Value Range
Experimental
$500,000 - $2,000,000 (AI estimate)
Agency Distribution
High
Source
Open
On 2/11/25 Texas Department of Transportation in Texas issued Marketing and Advertising Services for Don't Mess With Texas , Adopt-A-Highway Texas Campaigns, and Community Landscape and Beautification Award Program with ID 601440000045640 due 3/16/25.

Contacts

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Documents

Posted documents for Marketing and Advertising Services for Don't Mess With Texas , Adopt-A-Highway Texas Campaigns, and Community Landscape and Beautification Award Program

Classifications

NAICS
561730 - Landscaping Services
541850 - Indoor and Outdoor Display Advertising
PSC
R701 - Support- Management: Advertising

Additional Details

Class Codes
91503-Advertising/Public Relations (Incl. Skywriting);

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