Corporate Partnership Strategic Plan and Implementation

Background
The City of Cleveland is seeking a contractor to develop and implement a Corporate Partnership Strategic Plan. The goal is to identify corporate sponsorship opportunities that will generate additional revenue for the city while enhancing resident engagement and experiences at city facilities. This initiative is part of the Department of Parks and Recreation's efforts to leverage city assets for financial growth.

Work Details
The contract involves a two-phased approach:

- Phase 1 focuses on strategic plan development, which includes conducting a marketing study to assess city assets, identifying corporate sponsorship opportunities, and providing recommendations for growth.

- Phase 2 involves implementing the strategic plan, acting as the city's broker for acquiring sponsorships, naming rights, and other revenue opportunities.

Specific tasks include inventorying marketing assets, engaging community stakeholders, preparing a Corporate Partnership Strategic Plan with goals and objectives, and drafting a Sponsorship Contract. The consultant will also be responsible for regular updates on sponsorship solicitation activities.

Period of Performance
The contract is expected to start in June 2025 and end in July 2027. Phase 1 is to be completed within 90 days of contract award, while Phase 2 is expected to last up to 24 months following authorization.

Place of Performance
The services will be performed primarily at City Hall and other city facilities in Cleveland, Ohio.