Search Contract Opportunities

Digital Advertising 2025

ID: 2121110 • State: New York
Get Real Time Alerts from 40k+ Federal, State and Local Agencies
Find Now

Description

SUNY Morrisville is seeking proposals for its Digital Advertising 2025.

SUNY intends to make an award under our discretionary authority, pursuant to NYS
Education Law 355(5)(a), for the above noted commodity/product or service. A
sealed bid will not be held. If you are interested in providing a proposal for the
above commodity/product or service, you must contact the appropriately
designated Campus contact in this advertisement within 15 business days of this
Advertisement Notice.

Please see the included bid specifications for additional information. Please contact
gunermjr@morrisville.edu for the additional bid documents. Proposals are due by
3pm on May 6, 2025 and must be sent to gunermjr@morrisville.edu

Service-Disabled Veteran-Owned Set Aside: No

Minority Owned Sub-Contracting Goal: 16%

Women Owned Sub-Contracting Goal: 14%

Service-Disabled Veteran-Owned Business Contracting Goal: 6%

Due date:05/06/2025 3:00 PM

Email to gunermjr@morrisville.edu

Contract term: See bid specifications

County(ies): Madison

Location: SUNY Morrisville

* These goods or services have been purchased from an out-of-state/foreign vendor within the past three years.

Business entities awarded an identical or substantially similar procurement contract within the past five years:

Encoura, LLC
Advance Media New York

Background
SUNY Morrisville is seeking proposals for a comprehensive digital marketing campaign aimed at achieving undergraduate enrollment objectives. The contract will be awarded under the discretionary authority of NYS Education Law ยง355(5)(a). The selected digital marketing firm will begin engagement on July 1, 2025, with the campaign launching in September 2025 and continuing through June 30, 2026.

Work Details
The selected firm will be responsible for developing, implementing, and managing a digital marketing campaign. Proposal requirements include:

- A comprehensive overview of the firm, including history and services portfolio.
- Industries of expertise.
- General approach to developing campaigns.
- Implementation strategies.
- Management and optimization philosophies.
- A detailed breakdown of agency fees and media spend with an annual budget of $124,500.
- At least one to three recent case studies preferably in higher education.
- A list of three client references.

Proposals must also include a conclusion that articulates why the firm is a strong fit as a strategic marketing partner for SUNY Morrisville.

Period of Performance
The contract period begins on July 1, 2025, and runs through June 30, 2026.

Place of Performance
The services will be performed at SUNY Morrisville located in Madison County.

Bidder Requirements
There are no Service-Disabled Veteran-Owned Set Aside requirements. However, there are subcontracting goals:

- 16% for Minority Owned businesses,
- 14% for Women Owned businesses,
- 6% for Service-Disabled Veteran-Owned businesses.
Show All

Overview

Agency
State University of New York (SUNY) Logo State University of New York (SUNY) [NY]
Opportunity Type
Discretionary procurements between $50,000 and $750,000
Opportunity ID
2121110
Response Deadline
May 6, 2025 Past Due
Date Posted
April 10, 2025
Est. Value Range
Experimental
$500,000 - $2,000,000 (AI estimate)
Agency Distribution
High
Source
Open
Source Notes
Must be signed in to the New York Contract Reporter to view the opportunity.
On 4/10/25 State University of New York (SUNY) in New York issued Discretionary procurements between $50,000 and $750,000 Digital Advertising 2025 with ID 2121110 due 5/6/25.

Contacts

Subscribe to find 500K+ key government decision markers

Free Trial Schedule Demo

Documents

Posted documents for Digital Advertising 2025

Classifications

Opportunity Classification
Advertising, Graphic Arts, Marketing & Interior Design - Consulting & Other Services
NAICS
541810 - Advertising Agencies
541430 - Graphic Design Services
541410 - Interior Design Services
PSC
R701 - Support- Management: Advertising

Similar Active Opportunities