Advertising, Creative, & Production Services
ID: RFP #25/26-05 • State: Nevada
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Description
Background
The Reno-Tahoe Airport Authority (RTAA) is a quasi-municipal corporation created by the Nevada State Legislature in 1978, aimed at facilitating safe and convenient air travel to and from the Reno-Tahoe area.
The RTAA operates the Reno-Tahoe International Airport (RNO) and the Reno-Stead Airport (RTS), which together have a significant economic impact of approximately $3.6 billion annually, supporting over 24,000 jobs.
RNO is recognized as the 68th busiest commercial passenger airport in the U.S., serving over 4.8 million passengers each year.
Work Details
The RTAA seeks proposals from qualified advertising, creative, and production firms to serve as its agency of record. The scope of services includes:
1. Developing strategic marketing and advertising plans.
2. Creating, implementing, and placing advertising programs across various media including television, radio, digital platforms, and print.
3. Designing printed materials and conducting marketing research.
4. Measuring the effectiveness of marketing campaigns.
5. Supporting newsletter production and social media management.
6. Updating website content as needed.
7. Providing collateral design support for signage and promotional materials.
8. Potential extended services may include planning for a 100th Anniversary celebration or rebranding efforts, contingent upon budget approval.
Period of Performance
The contract will commence upon award in July 2026 and will be effective for four years until June 30, 2030, with options for two one-year extensions potentially extending to June 30, 2032.
Place of Performance
Services will be performed primarily at the Reno-Tahoe International Airport (RNO) and Reno-Stead Airport (RTS), located in Reno, Nevada.
Bidder Requirements
Respondents must demonstrate experience with public entities, particularly airport authorities, having completed at least five similar projects within the last three years. They should also possess expertise in innovative marketing solutions and effective communication strategies.
The Reno-Tahoe Airport Authority (RTAA) is a quasi-municipal corporation created by the Nevada State Legislature in 1978, aimed at facilitating safe and convenient air travel to and from the Reno-Tahoe area.
The RTAA operates the Reno-Tahoe International Airport (RNO) and the Reno-Stead Airport (RTS), which together have a significant economic impact of approximately $3.6 billion annually, supporting over 24,000 jobs.
RNO is recognized as the 68th busiest commercial passenger airport in the U.S., serving over 4.8 million passengers each year.
Work Details
The RTAA seeks proposals from qualified advertising, creative, and production firms to serve as its agency of record. The scope of services includes:
1. Developing strategic marketing and advertising plans.
2. Creating, implementing, and placing advertising programs across various media including television, radio, digital platforms, and print.
3. Designing printed materials and conducting marketing research.
4. Measuring the effectiveness of marketing campaigns.
5. Supporting newsletter production and social media management.
6. Updating website content as needed.
7. Providing collateral design support for signage and promotional materials.
8. Potential extended services may include planning for a 100th Anniversary celebration or rebranding efforts, contingent upon budget approval.
Period of Performance
The contract will commence upon award in July 2026 and will be effective for four years until June 30, 2030, with options for two one-year extensions potentially extending to June 30, 2032.
Place of Performance
Services will be performed primarily at the Reno-Tahoe International Airport (RNO) and Reno-Stead Airport (RTS), located in Reno, Nevada.
Bidder Requirements
Respondents must demonstrate experience with public entities, particularly airport authorities, having completed at least five similar projects within the last three years. They should also possess expertise in innovative marketing solutions and effective communication strategies.
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Overview
Opportunity Type
Request for Proposal
Opportunity ID
RFP #25/26-05
Response Deadline
Jan. 5, 2026
Past Due
Date Posted
Nov. 20, 2025
Est. Value Range
Experimental
$500,000 - $2,000,000
(AI estimate)
Agency Distribution
High
Source
On 11/20/25 Reno-Tahoe Airport Authority in Nevada issued Request for Proposal Advertising, Creative, and Production Services with ID RFP #25/26-05 due 1/5/26.
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