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Public Relations and Marketing Services for UCF RESTORES

ID: ITN-11941 • State: Florida
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Description

The objective of this Invitation to Negotiate (ITN) is to enable the University of Central Florida (UCF) to enter into an agreement with a Supplier to provide marketing and public relations services for UCF RESTORES. Interested public relations firms will do the following:

  • Promote UCF RESTORES as a highly respected research center and treatment clinic offering cutting edge treatment and training programs.
  • Position UCF RESTORES' faculty as leading and trusted sources of appropriate science information for the media and the public.
  • Inspire well-qualified potential donors (individuals, foundations, and corporations) to consider providing financial support.
  • Drive traffic to the UCF RESTORES website and associated social media.
  • Grow awareness of UCF RESTORES' reputation and brand.
  • Produce clear measures of success.

UCF RESTORES which includes the 2nd Alarm Project is a nationally recognized leader in evidence-based trauma treatment and mental health training. Through cutting-edge research, advanced clinical care, technical innovation, and robust community partnerships, we restore hope and resilience for those who protect and serve. What began as a government-funded research initiative in 2011 has grown to serve as an invaluable resource to the Orlando community, the state of Florida and beyond. UCF RESTORES' unique approach to treatment including the first-of-its-kind intensive outpatient program combines individual exposure therapy, emerging technology, and group resiliency skills training to realize unprecedented success for those suffering from PTSD.

Questions are due March 24, 2025 at 5:00 PM EDT

Due date is April 4, 2025 at 3:00 PM EDT

Topic: ITN 2024-09CCSA Opening on 4/4/2025 at 3:00PM EDT

Join Zoom Meeting
https://ucf.zoom.us/j/91636705920?pwd=Q7aFa3UMzXBfk3yRK6bYz9jumhzHBm.1

Meeting ID: 916 3670 5920
Passcode: 356003

Background
The University of Central Florida (UCF) is seeking to enter into an agreement with a Supplier to provide marketing and public relations services for UCF RESTORES.
UCF RESTORES is a nationally recognized leader in evidence-based trauma treatment and mental health training, serving first responders, veterans, and civilians affected by trauma. The initiative began as a government-funded research project in 2011 and has since become a vital resource for the Orlando community and beyond.
The goal of this contract is to enhance the visibility and reputation of UCF RESTORES through strategic marketing efforts.

Work Details
The selected public relations firm will be responsible for the following tasks:
- Promote UCF RESTORES as a leading research center and treatment clinic offering innovative treatment and training programs.
- Position faculty members as trusted sources of scientific information for media and the public.
- Inspire potential donors, including individuals, foundations, and corporations, to provide financial support.
- Drive traffic to the UCF RESTORES website and associated social media platforms.
- Increase awareness of UCF RESTORES' brand and reputation.
- Develop clear metrics to measure success.

Period of Performance
The contract will be performed over a period starting from the award date until completion as specified in the contract terms.

Place of Performance
Services will primarily be performed at the University of Central Florida located in Orlando, Florida.
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Overview

Agency
University of Central Florida Logo University of Central Florida [FL]
Opportunity Type
Invitation to Negotiate
Opportunity ID
ITN-11941
Version
2
Response Start Date
March 10, 2025
Response Deadline
April 11, 2025 Past Due
Date Posted
March 10, 2025
Last Updated
March 31, 2025
Est. Value Range
Experimental
$500,000 - $2,000,000 (AI estimate)
Agency Distribution
High
Source
Open
On 3/10/25 University of Central Florida in Florida issued Invitation to Negotiate Public Relations and Marketing Services for UCF RESTORES with ID ITN-11941 due 4/11/25.

Contacts

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Documents

Posted documents for Public Relations and Marketing Services for UCF RESTORES

Classifications

NAICS
611430 - Professional and Management Development Training
541810 - Advertising Agencies
621330 - Offices of Mental Health Practitioners (except Physicians)
PSC
R708 - Support- Management: Public Relations
UNSPSC
80171800 - Public relations and media relations services

Additional Details

Agency Advertisement Number
ITN 2024-09CCSA
Minority Encouraged
false

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