Event Production Services for Fan Zone Activations

Background
The City of West Hollywood is soliciting proposals from qualified professionals for comprehensive event production services for Fan Zone activations during the World Cup in July 2026. The City aims to implement these activations to celebrate the 2026 World Cup Games, present city arts programming, and provide space for community gathering.

The goal is to create scalable, community-oriented activations that enhance the viewing experience for residents and visitors alike. The Fan Zone activations will be free and open to the public.

Work Details
The selected Event Producer will be responsible for comprehensive planning, coordination, and execution of medium-scale activations. Key responsibilities include:
- Logistical Planning
- Production Management and Execution
- Creative Design and Graphic Services
- Sound and Audio Engineering
- Power Distribution
- Lighting
- Permitting
- Vendor and Talent Acquisition (including food trucks, DJs, artists)
- Sponsorship Solicitation and Management
- Multi-Agency Collaboration.

The Fan Zones may include large viewing screens for live match broadcasts, hospitality and seating areas, food and beverage vendors (preferably local), interactive games, live music, entertainment, and culturally relevant programming.

Period of Performance
The first Fan Zone is anticipated to be at West Hollywood Park from July 9-11, 2026. The second Fan Zone will be at Plummer Park from July 18-19, 2026.

Place of Performance
West Hollywood Park located at 647 N San Vicente Boulevard and Plummer Park located at 7377 Santa Monica Boulevard.

Bidder Requirements
Event Producers must demonstrate expertise in event design, management, marketing, budgeting, production, and must comply with the City’s Living Wage Ordinance and Equal Benefits Ordinance. Proposals should include a detailed budget itemizing all expenditures applicable to the event’s production specifications.