Advertising and Signage Consulting Services

Background
The City of Long Beach Community Development Department, in collaboration with the Economic Development Department, is seeking to identify a single prime consultant to lead a team of consultants and/or sub-consultants. The goal of this contract is to provide a range of services for the potential establishment of an advertising district/program through strategizing City-owned properties.

Work Details
The selected consultant will be responsible for:

1. Conducting research and analysis to identify opportunities for advertising on City-owned properties.
2. Developing a strategic plan for the establishment of an advertising district/program.
3. Engaging with stakeholders, including local businesses and community members, to gather input and support for the initiative.
4. Providing recommendations on marketing strategies and implementation plans for the advertising program.
5. Assisting in the preparation of necessary documentation and presentations for City Council approval.

Period of Performance
The contract will be performed over a period of 12 months from the date of award.

Place of Performance
The services will be performed within the City of Long Beach, California.

Bidder Requirements
Bidders must demonstrate experience in advertising consulting services, particularly in urban environments. Additionally, bidders are required to comply with the City’s Equal Benefits Ordinance and must not be debarred or suspended from receiving federal funds.