FA300218D0008
Indefinite Delivery Contract
Overview
Government Description
NATIONAL ADVERTISING BASIC AWARD. POP 2 APR 18 - 30 SEP 2027. BASIC ORDERING PERIOD - 2 APR 18 - 1 APR 22; 1ST OPTIONAL ORDERING PERIOD - 2 APR 22 - 1 APR 25; 2ND OPTIONAL ORDERING PERIOD 2 APR 25 - 30 SEP 2027.
Awardee
Awarding / Funding Agency
Pricing
Cost No Fee
Set Aside
None
Extent Competed
Full And Open Competition
Multiple / Single Award
Single Award
Who Can Use
Single Agency
Vehicle Ceiling
$1,561,313,964 (63% Used)
Related Opportunity
Analysis Notes
Place of Performance Largest percentage of work under issued task orders completed at: Austin, Texas 78703 United States.
Amendment Since initial award the Vehicle Ceiling has increased 111% from $741,000,000 to $1,561,313,964.
Subcontracting Plan This IDC has an Individual Subcontract Plan. The Department of Defense has an overall 2023 small business subcontracting goal of 30%
Amendment Since initial award the Vehicle Ceiling has increased 111% from $741,000,000 to $1,561,313,964.
Subcontracting Plan This IDC has an Individual Subcontract Plan. The Department of Defense has an overall 2023 small business subcontracting goal of 30%
GSD&M was awarded
Indefinite Delivery Contract FA300218D0008 (FA3002-18-D-0008)
by
Air Education and Training Command
in April 2018.
The IDC
has a duration of 9 years 5 months and
was awarded
through solicitation AFICA National Advertising and Event Marketing
full & open
with
NAICS 541810 and
PSC R701
via direct negotiation acquisition procedures with 2 bids received.
To date, $1,011,787,945 has been obligated through this vehicle with a potential value of all existing task orders of $1,133,901,981.
The total ceiling is $1,561,313,964, of which 63% has been used.
As of today, the IDC has a total reported backlog of $146,208,362 and funded backlog of $24,094,326.
DOD Announcements
Mar 2018:
GSD&M Idea City LLC, Austin, Texas, has been awarded a $741,000,000 cost-plus-fixed-fee, indefinite-delivery contract for Air Force Recruiting national advertising and event marketing. This contract provides full-service advertising with all necessary management, supervision, labor, material, and equipment required to plan, create, design, produce, place, evaluate and measure the effectiveness of advertising and special events in support of Air Force active-duty recruiting at the national, regional and local markets. Work will be performed in Austin, Texas, and is expected to be complete by Sept. 30, 2027. This award is the result of a competitive acquisition and two offers were received. The 338th Specialized Contracting Squadron, Joint Base San Antonio-Randolph, Texas, is the contracting activity (FA3002-18-D-0008).
Status
(Open)
Modified 3/22/24
Period of Performance
4/1/18
Start Date
9/30/27
Ordering Period End Date
Task Order Obligations and Backlog
$987.7M
Total Obligated
$1.0B
Current Award
$1.1B
Potential Award
$24.1M
Funded Backlog
$146.2M
Total Backlog
Federal Award Analysis
Historical federal task order obligations under FA300218D0008
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Contracts
$-
Subcontracts
$-
Grants
$-
Subgrants
$-
Total
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| Year | Contracts | Subcontracts | Grants | Subgrants |
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Contract Awards
Prime task orders awarded under FA300218D0008
Subcontract Awards
Disclosed subcontracts for FA300218D0008
Opportunity Lifecycle
Procurement history for FA300218D0008
Transaction History
Modifications to FA300218D0008
People
Suggested agency contacts for FA300218D0008
Competition
Number of Bidders
2
Solicitation Procedures
Negotiated Proposal/Quote
Evaluated Preference
None
Performance Based Acquisition
Yes
Commercial Item Acquisition
Commercial Item Procedures Not Used
Simplified Procedures for Commercial Items
No
Other Categorizations
Subcontracting Plan
Individual Subcontract Plan
Cost Accounting Standards
Yes
Business Size Determination
Large Business
DoD Claimant Code
None
Awardee UEI
XYJXY3CL7K87
Awardee CAGE
1PWR1
Agency Detail
Awarding Office
FA3002 FA3002 338 ESS CC
Funding Office
F3PT6G HQ AFRS FM
Created By
roberta.hatch.2.fa3002.af.mil
Last Modified By
roberta.hatch.2.fa3002.af.mil
Approved By
roberta.hatch.2.fa3002.af.mil
Legislative
Legislative Mandates
None Applicable
Awardee District
TX-37
Senators
John Cornyn
Ted Cruz
Ted Cruz
Representative
Lloyd Doggett
Budget Funding
| Federal Account | Budget Subfunction | Object Class | Total | Percentage |
|---|---|---|---|---|
| Operation and Maintenance, Air Force (057-3400) | Department of Defense-Military | Printing and reproduction (24.0) | $275,110,814 | 69% |
| Operation and Maintenance, Air National Guard (057-3840) | Department of Defense-Military | Printing and reproduction (24.0) | $98,338,175 | 25% |
| Operation and Maintenance, Air Force Reserve (057-3740) | Department of Defense-Military | Printing and reproduction (24.0) | $15,304,764 | 4% |
Last Modified: 3/22/24