Public outreach to address demand for endangered and protected species in Traditional Chinese Medicine (TCM)

Background
The U.S. Department of State, through the Bureau of Oceans and International Environmental and Scientific Affairs’ (OES) Office of Conservation and Water, is offering a Notice of Funding Opportunity for public outreach to address demand for endangered and protected species in Traditional Chinese Medicine (TCM). This program aims to reduce demand for TCM products promoting and/or containing these species through innovative outreach and behavior change campaigns targeted at audiences in key countries.

Grant Details
The program goals include raising public awareness of the negative consequences of using endangered and protected species in TCM and reducing demand for traditional medicine that includes these ingredients. The eligible countries for this scope are listed, and specific expected results are outlined, including increased awareness, shift in public perception, consequential laws or regulations proposed or implemented, impactful outreach tools, and increased capacity of beneficiary countries to identify links between wildlife trafficking and TCM markets. The main activities involve public outreach, education, awareness campaigns, webinars, workshops, and surveys to understand motivations behind TCM use. Performance indicators must be specific, measurable, achievable, reasonable, and time-bound.

Eligibility Requirements
Eligible applicants include U.S. non-profit/nongovernmental organizations subject to section 501(c)(3) of the U.S. tax code, foreign not-for-profit/nongovernmental organizations, U.S. and foreign educational institutions, and public international organizations. Cost sharing is not a requirement for this grant opportunity. Applicants must have a unique entity identifier (DUNS) number from Dun & Bradstreet and a valid registration on www.SAM.gov.

Period of Performance
The period of performance is two years with funding available for 1-2 awards of up to $600,000 USD total for Public outreach to address demand for endangered and protected species in traditional Chinese medicine (TCM). The project completion date is September 2023.

Grant Value
Up to $600,000 USD for 1-2 awards