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W9124D19D0001-W9124D21F0109

Delivery Order

Overview

Government Description
Research
Awardee
DDB Chicago
Awarding Agency
MICC Fort Knox [DoD - USA - AMC - MICC]
Funding Agency
AHQ Office of the Secretary (SECARMY) [DoD - USA - AHQ]
NAICS
541810 - Advertising Agencies
PSC
R701 - Support- Management: Advertising
Place of Performance
Chicago, IL 60601 United States
Pricing
Cost Plus Fixed Fee
Set Aside
None
Extent Competed
Full And Open Competition
Related Opportunity
U.S. Army Marketing and Advertising Program (W9124D-16-R-0046)
Analysis Notes
Amendment Since initial award the Potential End Date has been extended from 02/17/24 to 02/24/24 and the Potential Award value has decreased from $33,705,901 to $33,685,051.
Successor The following contract appears to have succeeded this one W9124D19D0001-W9124D24F0133.
Subcontracting Plan This Delivery Order has an Individual Subcontract Plan. The Department of Defense has an overall small business subcontracting goal of 30%
DDB Chicago was awarded Delivery Order W9124D21F0109 (W9124D-21-F-0109) for Research worth up to $33,685,051 by the AHQ Office of the Secretary in February 2021. The contract has a duration of 3 years and was awarded through solicitation U.S. Army Marketing and Advertising Program full & open with NAICS 541810 and PSC R701 via direct negotiation acquisition procedures.

Status
(Complete)

Last Modified 6/4/25
Period of Performance
2/18/21
Start Date
2/24/24
Current End Date
2/24/24
Potential End Date
100% Complete

Obligations
$33.7M
Total Obligated
$33.7M
Current Award
$33.7M
Potential Award
100% Funded

Award Hierarchy

Indefinite Delivery Contract

W9124D19D0001

Delivery Order

W9124D19D0001-W9124D21F0109

Subcontracts

-

Activity Timeline

Interactive chart of timeline of amendments to W9124D19D0001-W9124D21F0109

Labor Services Billing

Annual labor billing rates and FTE reported for W9124D19D0001-W9124D21F0109

Year Services Invoiced Hours FTE Blended Rate
2021 $2,237,757 39,376.0 18.9 $56.83

Subcontract Awards

Disclosed subcontracts for W9124D19D0001-W9124D21F0109

Opportunity Lifecycle

Procurement history for W9124D19D0001-W9124D21F0109

Transaction History

Modifications to W9124D19D0001-W9124D21F0109

People

Suggested agency contacts for W9124D19D0001-W9124D21F0109

Competition

Number of Bidders
Not Applicable
Solicitation Procedures
Negotiated Proposal/Quote
Evaluated Preference
None
Performance Based Acquisition
Yes
Commercial Item Acquisition
Commercial Item Procedures Not Used
Simplified Procedures for Commercial Items
No

Other Categorizations

Subcontracting Plan
Individual Subcontract Plan
Cost Accounting Standards
Exempt
Business Size Determination
Large Business
Defense Program
None
DoD Claimant Code
Services
IT Commercial Item Category
Not Applicable
Awardee UEI
ZYCVPMAU6MH8
Awardee CAGE
7K9K8
Agency Detail
Awarding Office
W9124D W6QM MICC-FT KNOX
Funding Office
W56SKA
Created By
yonason.bloch.civ@army.mil
Last Modified By
yonason.bloch.civ@army.mil
Approved By
yonason.bloch.civ@army.mil

Legislative

Legislative Mandates
Labor Standards
Performance District
IL-07
Senators
Richard Durbin
Tammy Duckworth
Representative
Danny Davis

Budget Funding

Federal Account Budget Subfunction Object Class Total Percentage
Operation and Maintenance, Army (021-2020) Department of Defense-Military Other services from non-Federal sources (25.2) $19,288,963 99%
Modified: 6/4/25