N0018921DZ024-N0018925FZ106
Delivery Order
   
  
Overview
                    Government Description
                  
                  
                    OPT IV SPACE CHARGES MEDIA PLACEMENT FY 25 Q4 - FY26 Q1.
                  
                
                      Awardee
                    
                    
                  
                          
                          Awarding Agency
                          
                        
                        
                      
                            Funding Agency
                          
                          
                        
                        Place of Performance
                      
                      
                        New York,  NY 10019 United States
                      
                    
                        Pricing
                      
                      
                        Fixed Price
                      
                    
                        Set Aside
                      
                      
                        
                        None
                        
                      
                    
                        Extent Competed
                      
                      
                        Full And Open Competition
                      
                    
                        Related Opportunity   
                      
                      
                      
                    
                        Analysis Notes
                      
                      
                        
                        Amendment Since initial award the Potential End Date has been extended from 11/30/25 to 12/31/25. 
Subcontracting Plan This Delivery Order has an Individual Subcontract Plan. The Department of Defense has an overall small business subcontracting goal of 30%
                        
                      
                    Subcontracting Plan This Delivery Order has an Individual Subcontract Plan. The Department of Defense has an overall small business subcontracting goal of 30%
                    
                    Young & Rubicam was awarded
                    Delivery Order N0018925FZ106  (N00189-25-F-Z106)  
                     for Opt Iv Space Charges Media Placement FY 25 Q4 - Fy26 Q1.
                     worth up to $10,000,000 
                    by Navy Recruiting Command
                     in June 2025.
                    The contract 
                     has a duration of  6 months and 
                    was awarded 
                     through solicitation Request for Proposals for Navy Recruiting Marketing and Advertising Program
                    
                     full & open 
                     with 
                     NAICS 541810 and 
                    
                    
                    PSC R701
                    
                    
                    via direct negotiation acquisition procedures.
                    
                    
                  
        
                Status
              
          
          
          
          (Open)
          
          
       
          
        
        
        
      Last Modified 7/10/25
        Period of Performance
        6/16/25
            Start Date
          12/31/25
            Current End Date
          12/31/25
            
            Potential End Date
          Obligations 
        $10.0M
            Total Obligated
          $10.0M
            Current Award
          $10.0M
            Potential Award
          Award Hierarchy
                
                  Indefinite Delivery Contract
                
              
              
            Delivery Order
N0018921DZ024-N0018925FZ106
Subcontracts
Activity Timeline
Opportunity Lifecycle
Procurement history for N0018921DZ024-N0018925FZ106
Transaction History
Modifications to N0018921DZ024-N0018925FZ106
People
Suggested agency contacts for N0018921DZ024-N0018925FZ106
Competition
            Number of Bidders
          
          
            
            Not Applicable
            
          
        
            Solicitation Procedures
          
          
            Negotiated Proposal/Quote
          
        
            Evaluated Preference
          
          
            None
          
        
            Performance Based Acquisition
          
          
            Yes
          
        
            Commercial Item Acquisition
          
          
            Commercial Item
          
        
            Simplified Procedures for Commercial Items
          
          
            No
          
        Other Categorizations
            Subcontracting Plan
          
          
            Individual Subcontract Plan
          
        
            Cost Accounting Standards
          
          
            
            Exempt
            
          
        
            Business Size Determination
          
          
            
              
              Large Business
                        
            
          
        
            Defense Program
          
          
            
            None
            
          
        
            DoD Claimant Code
          
          
            None
          
        
            IT Commercial Item Category
          
          
            Not Applicable
          
        
            Awardee UEI
          
          
            M837GULLR4W8
          
        
            Awardee CAGE
          
          
            0CME6
          
        Agency Detail
            Awarding Office
          
          
            N00189 NAVSUP FLT LOG CTR NORFOLK
          
        
            Funding Office
          
          
            N66715 
          
        
            Created By
          
          
            ellen.wright@navy.mil
          
        
            Last Modified By
          
          
            ellen.wright@navy.mil
          
        
            Approved By
          
          
            ellen.wright@navy.mil 
          
        Legislative
            Legislative Mandates 
          
          
            
            
            
            
            
            
            
  
            
            None Applicable
            
  
          
        
            Performance District
          
          
            
            NY-12
            
          
        
            Senators
          
          
            
            Kirsten Gillibrand 
Charles Schumer
            
          
        Charles Schumer
            Representative
          
          
            Jerrold Nadler 
          
        Modified: 7/10/25
 
  
           
   
 
                          