Search Contract Opportunities

Request for Information - National Study of Teens’ Encounters, Knowledge, Understanding and Attitudes about the Holocaust

ID: 95476726RFI_HERC • Type: Presolicitation • Match:  85%
Opportunity Assistant

Hello! Please let me know your questions about this opportunity. I will answer based on the available opportunity documents.

Please sign-in to link federal registration and award history to assistant. Sign in to upload a capability statement or catalogue for your company

Some suggestions:

Description

The United States Holocaust Memorial Museum (USHMM) is issuing this Request for Information (RFI) to understand the marketplace for conducting a nationwide study of American teens' knowledge and understanding of the Holocaust, their encounters with it and their attitudes and perceptions toward it.

While USHMM knows Holocaust history and has expertise in Holocaust education, we do not have the capacity or internal expertise to design and undertake a study of this size and scope. It is therefore crucial to gain information from experts and research professionals who have undertaken similar projects (including engaging with young people) and possess the training and expertise to help us shape the focus and expectations of our proposed research and its approach.

The information gathered through this RFI will be used by USHMM to understand the marketplace's capability and gain knowledge on how we might draft a realistic and achievable proposal (or proposals) to undertake this study.

The overarching goal of the study, discussed in more detail in the attached PDF, is to gather and analyze data relating to three key questions:

  • Question 1: In 2026, where, how and in what ways do American teens, aged 13 to 17, encounter and learn about the Holocaust?
  • Question 2: What do they know and understand about this history (historical events, causes, and consequences)?
  • Question 3: How do they perceive and think about the Holocaust, its contemporary relevance and the value of learning about it?
Background
The United States Holocaust Memorial Museum (USHMM) is seeking to conduct a nationwide study to assess American teens’ knowledge, understanding, encounters, and attitudes towards the Holocaust. The museum aims to gather insights from experts and research professionals to shape a realistic proposal for this significant study, as they currently lack the internal capacity to undertake such an extensive project.

The goal is to understand how teens engage with Holocaust history and its relevance today.

Work Details
The scope of work includes:
1. Conducting research to learn where, when, and how American teens aged 13 to 17 encounter and learn about the Holocaust. This involves collecting data that is representative of the entire country and robust enough for demographic analysis.

2. Gathering both quantitative and qualitative data to provide nuanced understandings of teens' learning experiences regarding the Holocaust, including informal settings like social media and family discussions.

3. Addressing three key research questions:
a) Where and how do teens learn about the Holocaust?
b) What is their historical knowledge and understanding of the events?
c) How do they perceive its contemporary relevance?

4. Identifying gaps in knowledge and trends that will inform future resources, programs, and exhibitions at USHMM.

Place of Performance
The study will be conducted nationwide across various states in the United States.
Show All

Overview

Agency
United States Holocaust Memorial Museum (USHMM)
Response Deadline
Dec. 31, 2025, 11:59 p.m. EST (original: Dec. 19, 2025, 11:59 p.m. EST) Past Due
Posted
Dec. 3, 2025, 3:58 p.m. EST (updated: Dec. 4, 2025, 10:14 a.m. EST)
Set Aside
None
NAICS
541910 - Marketing Research and Public Opinion Polling
PSC
R422 - Support- Professional: Market Research/Public Opinion
Place of Performance
Washington, DC 20024 United States
Source
Open
Current SBA Size Standard
$22.5 Million
Est. Level of Competition
Low
On 12/3/25 United States Holocaust Memorial Museum issued Presolicitation 95476726RFI_HERC for Request for Information - National Study of Teens’ Encounters, Knowledge, Understanding and Attitudes about the Holocaust due 12/31/25. The opportunity was issued full & open with NAICS 541910 and PSC R422.
Primary Contact
Name
Andrew Simpson   Profile
Email
asimpson@ushmm.gov
Phone
None

Secondary Contact

Name
Bruce Falk   Profile
Email
bfalk@ushmm.org
Phone
None

Documents

Posted documents for Presolicitation 95476726RFI_HERC

Opportunity Assistant

Incumbent or Similar Awards

Potential Bidders and Partners

Awardees that have won contracts similar to Presolicitation 95476726RFI_HERC

Similar Active Opportunities

Open contract opportunities similar to Presolicitation 95476726RFI_HERC

Experts for Request for Information - National Study of Teens’ Encounters, Knowledge, Understanding and Attitudes about the Holocaust

Recommended subject matter experts available for hire

Additional Details

Source Agency Hierarchy
UNITED STATES HOLOCAUST MEMORIAL MUSEUM > UNITED STATES HOLOCAUST MEMORIAL MUSEUM > USHMM PROCUREMENT DIVISION
FPDS Organization Code
9531-954767
Source Organization Code
500154441
Last Updated
March 1, 2026
Last Updated By
bfalk@ushmm.gov
Archive Date
March 1, 2026