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VHA Recruitment Marketing & Advertising Campaign (VA-23-00012944)   3

ID: 36C77623R0049 • Type: Presolicitation
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Description

Solicitation posted 5/24/2023 Page left blank intentionally
Background
The Department of Veterans Affairs (VA) is seeking a contractor to provide recruitment marketing and advertising services for the VHA Recruitment Marketing & Advertising Campaign. The goal of the contract is to support the VA's recruitment efforts through effective marketing and advertising strategies.

Work Details
The contractor is expected to execute a comprehensive recruitment marketing and advertising campaign for the VHA. This includes developing and implementing targeted marketing strategies, creating advertising materials, conducting market research, and utilizing various media channels to reach potential candidates. The contractor will be responsible for managing all aspects of the campaign to ensure maximum visibility and impact.

Overview

Agency
Program Contracting Activity Central (PCAC) [VA - HQ]
Response Deadline
June 26, 2023, 1:00 p.m. EDT Past Due
Posted
May 24, 2023, 11:23 a.m. EDT
Set Aside
Service Disabled Veteran Owned Small Business (SDVOSBC)
NAICS
541613 - Marketing Consulting Services
PSC
R701 - Support- Management: Advertising
Place of Performance
VA USA
Source
SAM
Links
Department of Veterans Affairs Homepage
Current SBA Size Standard
$19 Million
Pricing
Likely Fixed Price
Est. Level of Competition
Average
Odds of Award
73%
On 5/24/23 Program Contracting Activity Central issued Presolicitation 36C77623R0049 for VHA Recruitment Marketing & Advertising Campaign (VA-23-00012944) due 6/26/23. The opportunity was issued with a Service Disabled Veteran Owned Small Business (SDVOSBC) set aside with NAICS 541613 (SBA Size Standard $19 Million) and PSC R701.
Primary Contact
Title
Charles McKenzie
Name
charles.mckenzie@va.gov   Profile
Email
charles.mckenzie@va.gov
Phone
(216) 447-8300

Documents

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Additional Details

Source Agency Hierarchy
VETERANS AFFAIRS, DEPARTMENT OF > VETERANS AFFAIRS, DEPARTMENT OF > PCAC HEALTH INFORMATION (36C776)
FPDS Organization Code
3600-00776
Source Organization Code
100180033
Last Updated
July 26, 2023
Last Updated By
charles.mckenzie@va.gov
Archive Date
July 26, 2023