Public Communication and Media Support Services

The Philadelphia Office Contracting Department of NAVSUP Fleet Logistics Center Norfolk intends to solicit, on a competitive basis, professional services in support of the Department of the Navy Office of Information (CHINFO). The purpose of the resultant contract is to acquire support in the areas of communication integration and strategy, media relations, community outreach/relations, visual information systems and imagery marketing, Public Affairs professional and community development, capabilities integration development, Communication Information Environment management and training, and public information materials development and production for CHINFO Headquarters and its field activities. CHINFO is responsible to the Secretary of the Navy and the Chief of Naval Operations to conduct media operations, leadership communications, community outreach and internal information campaigns for the Navy Department. CHINFO also serves as the Chief of Naval Operations advisor and representative to coordinate and implement Public Affairs (PA), Visual Information and Combat Camera policy, directives, and programs. To fulfill these responsibilities, CHINFO must have the capability and capacity to participate in the Joint Capabilities Integration Development System, and to participate in the management of training, education and professional development programs. It also must have the capability and capacity to participate in manpower decisions for the active duty, Reserve and civilian components of Navy PA. CHINFO is located in the Pentagon, Washington, DC and has several field activities. Among them are the Navy Public Affairs Support Element (NPASE) and Navy Office of Community Outreach (NAVCO). NPASE is headquartered in Norfolk, VA and has detachments in Norfolk; Mayport, FL; San Diego, CA; Bangor, WA; Pearl Harbor, HI; Yokosuka, Japan; and Naples, Italy. NPASE is responsible for training and deploying Public Affairs and Visual Information teams to Fleet units. NAVCO, located in Millington, TN, coordinates community outreach events called Navy Weeks and is involved in other activities that support the Navys relationship with civilian communities across the U.S. The Government intends to issue multiple awards using full and open competition for Cost Plus Fixed Fee (CPFF) Indefinite Delivery Indefinite Quantity (IDIQ) type contacts. It is anticipated that the contract will contain a base ordering period of five (5) years, and orders under the resultant contracts will be competed and may be either CPFF or FFP. The applicable North American Industry Classification System (NAICS) Code is 541820 - Public Relations Services and the Small Business Size Standard is $15.0M. There is an expected goal for prime contractors to subcontract at least 15% of the subcontracted effort to small business concerns. The solicitation will be made available electronically upon its release at www.neco.navy.mil, no sooner than 15 days after the posting date of this synopsis. Paper copies, faxed copies, or e-mail copies of the solicitation will not be provided. Interested parties are solely responsible for monitoring www.neco.navy.mil for posting of the RFP and any amendments thereto. The Government will not pay for information received.